Spytrend pricing: what the free plan, $79 Base and the prepaid plans actually buy

The plan grid was read on the vendor's pricing page on 9 November 2026; the table above summarises it. Base and Pro Exclusive share the same $79 monthly rate. The difference is commitment: Base is paid month by month and includes one AI category, while Pro Exclusive takes 3 months in advance and includes five. Enterprise takes 6 months in advance at the $300 rate and opens all 33 categories.

All three paid plans include:

• fresh ads, not just the archive;
• the Webmasters section and TikTok, each for your categories plus search across the whole base;
• search by Pixel ID and by landing domain;
• deduplication.

The free plan, Starter, is free forever, but the vendor's FAQ describes it as archive only: ads older than 90 days. The pricing page itself just says "limited access". That makes it useful for studying what long-running advertisers ran months ago, and of little use for watching what a competitor launched last month.

One free source covers part of that gap. The Meta Ad Library shows ads running right now on Facebook and Instagram at no cost, but it drops commercial ads once they stop and carries no spend or run length. An ad launched in the last 90 days that has already stopped shows up in neither free option.

To put a number on the 90-day cut, we counted, on a paid Pro plan, how much of an advertiser's history falls inside it. The selection rule was fixed before any query: four verticals (finance and banking, health and wellness, education and online learning, travel and hospitality) and, in each, the three advertisers with the most active ads on 9 November 2026. That gives 12 advertisers. Retail marketplaces, arbitrage, cloaking and DCO networks running thousands of copies were excluded in advance. E-commerce was not used for that reason: its top advertisers by active ads were marketplace clone networks. Within the four chosen verticals, no advertiser from the top three was dropped.

For each advertiser: R = ads launched 11 August to 9 November 2026 (the window Starter does not show), O = ads launched 1 January 2018 to 10 August 2026. Share hidden = R / (R + O).

Result: a median of 47.4%, ranging from 17.0% to 99.6%. The median is the average of the 6th and 7th sorted shares, Hume Health (45.03%) and Coursera (49.70%). Pooled, 148,353 of 368,656 ads (40.2%) sit in the hidden window, and the median advertiser launched 9,995 ads inside it.

Limits of the sample:

• Ranking by active ads skews it toward large advertisers. Fast-growing accounts lose nearly everything to the window (Acordes en Claro, Magic Sleep); long-lived ones keep most of their history visible (Praktika, FTMO).
• The counts come from the tool's own database, not from Meta as a whole, and ads without a launch date are not counted.
• Magic Sleep ranked in health although most of its ads carry an entertainment label; Airbnb and Uber are service platforms rather than retail marketplaces. All three stayed in, so the sample was not hand-picked.
• The 90-day limit is applied as the plan states it. We did not check whether the boundary runs on launch date or on the date an ad was first seen.

Each share is R / (R + O); for Uber, 8,801 / 31,673. Five of the 12 advertisers would have more than half of their ads hidden on Starter; three would have less than 30% hidden.

Per-advertiser shares say nothing about scale, so we also counted all launches in three of the verticals over three consecutive 30-day windows, 11 August to 8 November 2026. These counts cover only ads carrying an AI category label in the tool, which is a subset of the market.

• Finance and banking: 1,859,122, then 2,549,169, then 2,835,755; average 2,414,682 per 30 days.
• Health and wellness: 2,222,417, then 3,178,525, then 3,228,809; average 2,876,584.
• Education and online learning: 3,083,249, then 4,439,268, then 4,865,487; average 4,129,335.

Together that is 28,261,801 labelled ads launched over 90 days, all inside the window Starter excludes. Launches rose in every vertical, so the average understates the latest month: the newest window alone holds 10,930,051 across the three.

Categories add up fastest. On Base, 3 categories cost $179/mo (79 + 2×50) and 5 cost $279/mo (79 + 4×50). Pro Exclusive includes the same five at the $79 rate, but only with $237 paid up front. An unbought category drops out of filters and feeds, though direct search still reaches its ads.

Seats are not bundled. Each added user costs the plan rate again, less volume discounts from 5 and 10 users, for up to 20 users.

Several products sit outside the $79 ad-research plan: Shops & Products from $34/mo, Influencers from $47/mo and Content AI from $32/mo, each billed yearly. Add-on sections cost more than the plan itself: Nutra Affiliate and Crypto Affiliate from $249/mo, Web2App from $599/mo.

First-time payments carry a 14-day money-back guarantee. You can cancel at any time from account settings, with no cancellation fees. Payments run through Stripe; prices are in USD, with the local currency shown at checkout.

Prepaid plans renew for the same period at the same price. If a renewal charge fails, the vendor may charge the one-month price instead: $79 for Pro Exclusive, keeping the category you used most, or $300 for Enterprise.

Entry prices and free tiers below are as published by each vendor and were read on 9 November 2026. Only the cheapest paid step is compared. Vendors sell by channel, module or credits, so a like-for-like total depends on what you need.